Job Title: Senior Digital Marketing Manager 

Job Description:

Our client is a global leader in the CFD trading space, offering seamless access to forex, commodities, indices, and cryptocurrencies. With a strong foundation in cutting-edge technology, competitive spreads, and real-time market insights, they empower traders of all levels to succeed. The platform provides expert-led sessions and data-driven tools to help clients optimize their strategies—delivered with a focus on transparency, innovation, and a user-first experience.

They are now seeking a Senior Digital Marketing Manager to lead and execute performance-driven marketing strategies that elevate brand visibility, increase user acquisition, and drive measurable growth across digital platforms.

Who You Are:

You’re a strategic thinker and hands-on digital marketer with deep experience in SEO, SEM, and omnichannel campaign execution. With a strong understanding of financial markets—especially within forex and CFD trading—you bring creative energy and analytical sharpness to every marketing initiative. You’re data-oriented, results-driven, and thrive in fast-paced, performance-focused environments.

Key Responsibilities:

• Develop and lead end-to-end digital marketing strategies focused on lead generation, customer acquisition, and brand awareness in the FX/CFD trading space.

• Drive SEO and SEM initiatives to boost organic traffic and improve SERP rankings across global markets.

• Plan, execute, and optimize multi-channel campaigns including PPC, social media (Meta, LinkedIn), email marketing, display, and retargeting ads.

• Utilize tools like Google Analytics, Google Ads, Meta Ads Manager, and CRM systems to track performance, identify trends, and adjust strategies in real-time.

• Collaborate with content teams to create engaging, compliance-aligned content that supports campaign goals.

• Monitor KPIs, analyze data insights, and provide regular performance reports to senior management.

• Manage and grow paid media budgets effectively to maximize ROI.

• Keep up with global marketing trends and regulatory standards in the financial services sector.

• Coordinate with cross-functional teams to align marketing efforts with product launches, customer engagement, and sales strategies.

Skills & Competencies:

• Fluent in English; additional languages such as Arabic, Spanish, or Mandarin are a plus.

• Strong leadership and project management skills, with the ability to manage multiple campaigns and team members simultaneously.

• Expertise in Google Ads, Meta Ads, SEO tools (Ahrefs, SEMrush), Google Analytics, and CRM systems.

• Strong analytical mindset with the ability to turn data into actionable insights.

• Exceptional written and verbal communication skills.

Education & Qualifications:

• Bachelor’s degree in Marketing, Business, Finance, or a related field.

• 5–7 years of proven experience in digital marketing, with at least 3 years in the forex, CFD, or financial services industry.

• Certifications in Digital Marketing, SEO, Google Ads, or related disciplines are preferred.

• Proven track record in launching and scaling digital campaigns with measurable ROI.