Job Title: PR Manager

Job Description:
We’re looking for a seasoned and proactive PR Manager to lead communications strategies across a portfolio of high-profile clients. You’ll play a key role in shaping public perception, driving media coverage, and delivering compelling brand narratives. If you’re passionate about storytelling, media engagement, and client satisfaction, this is your opportunity to make a meaningful impact in a dynamic, fast-paced environment.

Key Responsibilities:

Client Management:

• Serve as the primary point of contact for multiple clients.

• Craft and present customized PR strategies aligned with each client’s brand identity and business goals.

• Manage daily communication, project execution, and client satisfaction.

Media Relations:

• Develop and sustain strong connections with journalists, influencers, and key media personnel.

• Secure interviews, features, event coverage, and high-impact media placements.

• Write and distribute press releases, pitches, media alerts, and press kits.

Campaign Execution:

• Create innovative storylines and media angles to elevate brand presence.

• Organize and oversee PR events such as product launches, media briefings, and press trips.

• Monitor press coverage and prepare detailed client reports.

Strategy & Reporting:

• Provide clients with data-driven insights and strategic PR counsel based on market and competitor analysis.

• Track KPIs and deliver comprehensive campaign performance reports.

• Support business development by contributing to PR pitches and proposals.

Team Leadership (if applicable):

• Mentor junior team members and interns, review content, and manage workflows.

• Maintain high standards of campaign delivery and content quality.

Qualifications & Skills:

• Bachelor’s degree in Public Relations, Communications, Journalism, Marketing, or a related field.

• 4–6 years of hands-on PR experience, preferably in an agency setting.

• Well-connected across lifestyle, fashion, F&B, hospitality, and/or corporate media sectors.

• Exceptional writing, pitching, and verbal communication skills.

• Demonstrated success in leading strategic, results-driven campaigns.

• Confident presenter with experience managing high-value clients.

• Proficient in media monitoring tools such as Meltwater or Cision.

Preferred Traits:

• Creative, proactive, and results-oriented.

• Excellent multitasking and time management skills.

• Deep passion for storytelling and brand elevation.