Middle East Retail Group is hiring a Marketing Manager to revolutionize its marketing approach through cutting-edge AI-driven strategies. This is an ideal opportunity for professionals with a passion for AI, automation, and data-driven marketing to optimize performance, reduce ad spend, and drive customer engagement and revenue growth. The role requires strong technical know-how in AI tools and the ability to continuously enhance marketing strategies in a retail environment.

Key Responsibilities:

• Manage AI-powered ad campaigns to optimize audience targeting and ad spend

• Oversee AI-driven customer engagement via tools such as Drift AI, HubSpot AI, and Mutiny AI

• Optimize influencer marketing and AI-generated content using platforms like Lately AI, Upfluence, and Brandwatch AI

• Automate marketing analytics and reporting with tools such as Triple Whale, GA4, and Pecan AI

• Continuously test, analyze, and improve AI-based marketing strategies

• Develop and manage AI-powered loyalty programs and event marketing campaigns to boost customer retention

Candidate Requirements:

• Minimum 5 years of experience in digital marketing, growth hacking, or AI-driven marketing

• Proficiency in AI marketing tools, automation platforms, and predictive analytics

• Demonstrated success in scaling ad campaigns using AI targeting

• Strong data-centric approach and experience in marketing performance optimization

• Previous experience in the retail industry is highly preferred