We are seeking a dynamic E-Commerce Manager to lead and optimize our online retail operations. This role involves strategizing and executing e-commerce initiatives to drive sales, enhance user experience, and strengthen brand positioning.

Key Responsibilities:

• Develop and implement an e-commerce strategy aligned with business objectives.
• Analyze market trends, competitors, and customer behavior to identify growth opportunities.
• Oversee website design, functionality, and performance to ensure a seamless shopping experience.
• Manage product launches, promotions, and seasonal campaigns tailored for fashion consumers.
• Collaborate with IT, marketing, and design teams to enhance website content and user experience.
• Optimize the site for conversion rates, SEO, and digital merchandising.
• Coordinate with merchandising and supply chain teams to maintain inventory accuracy and stock levels.
• Lead and mentor a team, working cross-functionally with stakeholders to drive e-commerce success.

Qualifications & Experience:

• Bachelor’s degree in Fashion, Marketing, Business, or a related field.
• 3-5 years of experience in e-commerce, preferably in fashion or retail.
• Proficiency in e-commerce platforms (Shopify, Magento, WooCommerce) and digital marketing tools.
• Strong understanding of SEO, PPC, analytics tools, and customer engagement strategies.
• Expertise in visual merchandising and fashion market trends.
• Excellent leadership, organizational, and analytical skills.

Key Performance Indicators (KPIs):

• Revenue growth and online sales performance.
• Website conversion rates and user engagement metrics.
• Marketing campaign effectiveness (traffic, ROI).
• Inventory sell-through and stock optimization.
• Customer satisfaction and retention rates.