Job Title : Digital Marketing Specialist 

Job Description

Are you passionate about blockchain, crypto, and the fast-evolving world of Web3? Join our dynamic digital news agency, where we bring global updates on crypto, blockchain innovations, and everything Web3-related.

We are seeking a Digital Marketing Specialist who can lead powerful digital campaigns, boost brand visibility, and grow our social presence across major platforms. If you’re creative, data-driven, and thrive in a fast-paced, future-forward industry, we’d love to have you on board!

Key Responsibilities

• Develop and execute marketing strategies to enhance go-to-market (GTM) plans and maximize visibility across our digital news platforms.

• Ideate, launch, and manage result-oriented multi-channel campaigns.

• Drive social media growth on X (Twitter), LinkedIn, Instagram, and Facebook through impactful strategies and community engagement.

• Collaborate with the content and design teams to create compelling marketing content tailored to the crypto audience.

• Support the planning and execution of PR strategies and press initiatives.

• Oversee SEO practices, paid promotions, and community-building with a strong focus on ROI and performance.

• Analyze performance data, generate reports, and use insights to optimize campaigns.

• Stay updated with trends in the crypto, blockchain, and Web3 space to craft timely, relevant marketing responses.

• Manage cross-functional projects related to marketing and ensure smooth execution across departments.

Key Skills & Requirements

• 2+ years of hands-on experience in crypto/blockchain/Web3 industries.

• Proven expertise in social media growth and community engagement.

• Ability to create and execute strategic content and campaign roadmaps.

• Strong skills in data analytics and reporting with a focus on ROI-driven decisions.

• Creative direction and content ideation skills for campaign visuals and messaging.

• Proficiency in campaign management, cross-team collaboration, and deadline-based execution.

• A deep understanding of industry trends and consumer behavior in the crypto/Web3 ecosystem.