MSI (Micro-Star International) is a global leader in high-performance computing and consumer electronics, offering cutting-edge solutions for gamers, creators, business professionals, and the expanding AIoT market. With a footprint in over 120 countries, MSI is known for its premium-quality laptops, graphics cards, monitors, motherboards, and more—bringing together innovation and style to shape the future of technology.

Job Summary
We’re looking for a Channel & Product Strategy Manager to lead product lifecycle planning, strategic market analysis, and channel development for MSI’s tech solutions in the Middle East. You will play a key role in business performance, managing relationships with distributors and partners, and executing impactful go-to-market strategies to increase sales and brand visibility.

Key Responsibilities:

🔹 Product Lifecycle Management

• Oversee the product lifecycle from launch to phase-out

• Manage market positioning and ensure optimal sales, revenue, and profitability

• Continuously track product performance and refine strategies as needed

🔹 Strategic Planning & Market Insight

• Analyze market trends and competitors to identify growth opportunities

• Partner with leadership to refine product positioning and regional business plans

• Offer data-backed recommendations on product selections and roadmap alignment

🔹 4P Strategy Execution

• Create and execute robust 4P (Product, Price, Place, Promotion) plans

• Design competitive pricing models to increase market share and profit margins

🔹 Channel Development & Relationship Management

• Develop and nurture partnerships with distributors, retailers, and integrators

• Work cross-functionally with sales, service, and marketing to drive success

• Ensure strong channel visibility, supply chain stability, and after-sales support

🔹 Go-To-Market Execution

• Implement go-to-market strategies that align with regional goals

• Design and optimize channel programs and promotions

🔹 Forecasting & Inventory Control

• Deliver accurate sales forecasts to maintain healthy stock levels

• Monitor sell-in, sell-out, and adjust orders for market demand

🔹 Business Performance Analysis

• Conduct simulations to evaluate revenue, costs, and profitability

• Refine operational and marketing strategies based on insights

Ideal Candidate Profile:

Qualifications:

• Bachelor’s degree in Business, Marketing, or a related field

• MBA is a plus

Experience:

• 5–8 years of experience in product management, business strategy, or channel development, ideally in consumer electronics or tech

• Proven success in managing regional business strategies and product portfolios

Skills:

• Strong analytical and strategic thinking skills

• Excellent communication and relationship-building abilities

• Deep knowledge of 4P strategy and go-to-market execution

• Proficient in business analysis and forecasting tools

Why Join MSI?
You’ll be part of a leading tech brand at the forefront of innovation in gaming and AI. MSI empowers its employees to shape the technology of tomorrow while working in a high-energy, global environment.