Samsung Gulf is looking for an Assistant Manager, Shop App Marketing to execute and implement strategies for the Samsung Shop App to drive direct-to-consumer (D2C) sales. This role involves collaborating with agencies, leveraging multi-channel marketing touchpoints, and utilizing advanced analytics to improve consumer engagement and drive app-based marketing success.

Key Responsibilities:

• Implement and execute the Shop App strategy to boost D2C sales.

• Work closely with agency partners to develop and align marketing campaigns with business objectives.

• Optimize marketing efforts across multiple digital channels (social media, email, push notifications, apps, and media).

• Leverage consumer analytics to understand behaviors and drive continuous improvement.

• Develop personalized experiences and high-value propositions at key moments in the consumer journey.

Qualifications & Skills Required:

• Bachelor’s degree in Marketing, Business, or Communications (Master’s degree preferred).

• Minimum 3 years of experience in App-based Marketing.

• Experience in CRM & analytics is an advantage.

• Strong knowledge of GCC market and consumer behavior.

• Familiarity with Mar-tech tools such as Insider, Tealium, and ESP tools.

• Experience with AppsFlyer and mobile e-commerce customer journeys.

• Ability to work in cross-functional teams and collaborate with diverse professionals.

Why Join Samsung Gulf?

• Competitive salary with performance-based incentives.

• Flexible working hours and a top-tier benefits package (medical, life insurance, visa support).

• 22 days of annual leave + public holidays, plus a birthday leave day.

• Annual air ticket allowance & parking support (if applicable).

• Exclusive discounts on Samsung products and free coffee & fruit at the on-site cafeteria.

• Employee referral program and access to the Samsung Learning Platform.

📩 Join Samsung Gulf and be part of an innovative team driving digital transformation in the e-commerce space! Apply now!