SmartStay is seeking a Content & Social Media Manager to manage daily content output and engagement across multiple platforms including TikTok, Instagram, YouTube Shorts, WhatsApp, and Skool. This hybrid, full-time role focuses on growing reach, engagement, and community activity for BNB IN DUBAI, a fast-growing membership-based platform supporting Airbnb hosts and rental entrepreneurs.

Key Responsibilities / Role Overview:

• Plan and execute weekly content ideas aligned with brand positioning.

• Ensure daily output across TikTok, Instagram, and YouTube Shorts.

• Repurpose content (podcasts, reels, clips) for multiple platforms with platform-specific optimization.

• Write engaging captions, CTAs, and hashtags in brand voice.

• Manage engagement on Instagram, Skool, and WhatsApp communities.

• Track and report growth/engagement metrics weekly.

• Collaborate with copywriters and funnel specialists for cohesive messaging.

• Coordinate with video editors for polished content assets.

• Monitor social trends and propose new content strategies.

Qualifications / Requirements:

• Minimum 2+ years in social media/content management.

• Proven track record of driving engagement on Instagram.

• Experience with TikTok and YouTube Shorts growth strategies.

• Ability to take raw content and make it publish-ready; basic CapCut skills are a plus.

• Experience managing multi-channel communities.

• Organized, proactive, and data-driven.

• Familiarity with tools like Hootsuite, ManyChat, or Systeme.io is a plus.

• Open to remote or Dubai-based candidates.

Additional Information:

• Hybrid work model (remote or Dubai-based).

• Competitive salary with growth opportunities.

• Performance bonus tied to engagement metrics.

• Creative and dynamic workplace.