Anne Louise Boutique, an international lifestyle and fashion brand, is seeking a creative and trend-savvy Social Media Content Creator to join its Dubai-based team. This role focuses on producing engaging TikTok content, capturing behind-the-scenes (BTS) moments, and leveraging social media trends to grow brand visibility across platforms.

The ideal candidate is passionate about short-form video content, understands the fast-moving culture of TikTok, and can create authentic, engaging content that resonates with audiences in the GCC market and beyond.

Key Responsibilities:

• TikTok Content Creation: Research, ideate, and produce trending short-form videos that highlight products, campaigns, and lifestyle messaging. Optimize strategies in line with TikTok algorithm updates.

• Behind-the-Scenes Coverage: Capture authentic BTS content at photoshoots, events, and creative activities. Edit and repurpose content for TikTok, Instagram Reels, and other platforms.

• Trend Spotting: Identify trending sounds, hashtags, and aesthetics. Adapt global trends to culturally relevant, brand-appropriate content for the Dubai/GCC market.

• Community Engagement: Collaborate with social media managers to respond to comments, duets, stitches, and influencer-driven activations.

• Creative Collaboration: Provide input on campaigns, influencer partnerships, and innovative viral content ideas.

Qualifications & Skills:

• Strong portfolio of TikTok/Reels or short-form video content.

• Expertise in TikTok culture, platform trends, and editing tools (CapCut, Premiere Pro, etc.).

• Comfortable creating content both behind and in front of the camera.

• Experience in fashion, lifestyle, or beauty content is a plus.

• Highly proactive, adaptable, and confident in a fast-paced creative environment.

• Must be based in Dubai and available for shoots, events, and brand activations.

What We Offer:

• Opportunity to work with a growing international fashion and lifestyle brand.

• Creative freedom to experiment with content and formats.

• Exposure to international campaigns, influencer collaborations, and high-visibility projects.

• Work alongside a collaborative, young, and dynamic team.