Apparel Group is seeking a talented Bilingual Copywriter (Arabic & English) to join their team in Dubai. The role involves creating compelling, culturally nuanced, and brand-aligned content across multiple platforms, including e-commerce, social media, campaigns, and corporate communications. This is a great opportunity for creative writers with strong bilingual skills to contribute to one of the region’s leading retail groups.

Key Responsibilities:

• Write and adapt engaging bilingual content (Arabic & English) for websites, product descriptions, campaigns, press releases, social media, newsletters, blogs, catalogues, and editorial features.

• Translate and localize content with cultural sensitivity, ensuring clarity, accuracy, and tone consistency.

• Edit and proofread written materials for grammar, flow, and brand alignment.

• Collaborate with marketing, design, PR, digital, and e-commerce teams for cohesive messaging.

• Adapt copy for different platforms, audiences, and brand guidelines.

• Support seasonal campaigns, product launches, and group-wide initiatives.

• Maintain glossaries, tone-of-voice, and brand-specific phrasing guides.

• Deliver content on time under tight deadlines across multiple projects.

• Stay updated on trends, language developments, and consumer communication styles.

Skills & Qualifications Required:

• Bachelor’s degree in Translation, English, Literature, or related field.

• 1–3 years of experience in bilingual copywriting, translation, or editorial content.

• Strong command of Arabic & English with creative, accurate writing skills.

• Experience in retail, fashion, lifestyle, e-commerce, or digital media preferred.

• Excellent editing, proofreading, and localization skills.

• Organized, detail-oriented, and able to manage multiple projects.

• Portfolio with writing samples in both Arabic & English is required.

Work Arrangement & Benefits:

• Type: Full-time, On-site.

• Location: Dubai, UAE.

• Competitive salary and benefits package offered.

• Opportunity to work with a leading retail group known for fashion, lifestyle, and e-commerce innovation.

About the Company:
Apparel Group is a global fashion and lifestyle retail powerhouse headquartered in Dubai. Representing over 80+ world-class brands with more than 2,000 stores across 14 countries, Apparel Group is committed to delivering excellence, innovation, and customer-focused experiences.