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PR MANAGER
MEANS DESIGN Dubai , UAE

Job Overview:

We are looking for an experienced PR Manager with 3-4 years of professional experience to join our team in Dubai. In this role, you will lead public relations strategies, cultivate relationships with key media and influencers, and manage impactful PR campaigns that align with client goals. Your expertise will help clients build strong brand narratives, engage stakeholders, and secure media coverage.


Key Responsibilities:

  • Client Management:

    • Serve as the primary point of contact for assigned clients.

    • Develop tailored PR strategies and campaign plans that align with clients’ branding and objectives.

    • Oversee daily communication and execution of PR initiatives.

  • Media Relations:

    • Establish and nurture strong relationships with media outlets, journalists, influencers, and industry leaders.

    • Secure media opportunities such as interviews, product placements, features, and event coverage.

    • Write and distribute press releases, media alerts, and press kits.

  • Campaign Execution:

    • Craft creative angles and storylines to reinforce brand narratives.

    • Coordinate and execute PR campaigns, including events, product launches, and press trips.

    • Monitor media coverage, compile press clippings, and generate reports for clients.

  • Strategy & Reporting:

    • Provide strategic advice based on industry trends and competitive analysis.

    • Track campaign performance and deliver insightful reports on a monthly and quarterly basis.

    • Contribute to new business pitches and client proposals.

  • Team Leadership (if applicable):

    • Guide and mentor junior team members and interns, delegating tasks and providing feedback.

    • Ensure the timely delivery of all PR activities to meet agency standards.


Desired Candidate Profile:

  • Education: Bachelor’s degree in PR, Communications, Journalism, Marketing, or a related field.

  • Experience: 3–4 years of PR experience, preferably in an agency setting.

  • Skills:

    • Strong media network within sectors such as lifestyle, F&B, fashion, hospitality, and/or corporate.

    • Excellent writing, editing, and verbal communication skills.

    • Proven success in executing and leading PR campaigns.

    • Proficient with media monitoring and reporting tools (e.g., Meltwater, Cision).

  • Qualities:

    • Creative thinker with a proactive mindset.

    • Highly organized with the ability to manage multiple tasks and deadlines.

    • Passionate about storytelling and brand-building.

    • Results-driven with exceptional attention to detail.


Job Details:

  • Location: Dubai – United Arab Emirates (UAE)

  • Vacancy: 1 Position

  • Gender: Any

  • Employment Type: Full-Time

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