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B1PROPERTIES is seeking a strategic and creative Social Media Manager to lead its luxury brand presence across all social platforms, including Instagram, LinkedIn, TikTok, YouTube, Facebook, and X (Twitter). This role involves planning, executing, and optimizing campaigns to drive brand awareness and engagement while maintaining the exclusivity of the company’s image. The Social Media Manager will work closely with the CEO, Marketing Manager, Sales Manager, and HR to align social media strategy with business goals.
Key Responsibilities:
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Develop and implement social media strategy aligned with brand positioning.
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Manage all social media platforms, including posting content and responding to queries.
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Create and plan original content, including content calendars and scripts for the sales team.
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Develop personal branding initiatives for the sales team.
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Provide data analysis and performance reporting to guide strategy.
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Plan and manage campaigns to support engagement and sales growth.
Qualifications & Requirements:
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Currently residing in UAE (essential).
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Bachelor’s degree in Digital Marketing or relevant field.
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Minimum 2 years’ experience as Social Media Manager or Marketing Executive (essential).
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Minimum 2 years’ experience in Dubai real estate marketing (preferred).
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Proven expertise in managing social media platforms and creative campaigns.
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Strong knowledge of marketing tools, strategies, and digital marketing practices.
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Data-driven with strong analytical and performance reporting skills.
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Excellent communication, presentation, and interpersonal skills.
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Agile and able to manage multiple projects in a fast-paced environment.
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UAE driving license (optional, advantageous for property shootings).
Job Type: Full-time
Workplace: On-site
