Job Title: Short-Form Content Creator 

Job Description:

Are you obsessed with TikTok, Reels, and storytelling that makes people pause, watch, share, and feel something real? Homes By Design, a creative, design-led company specializing in interiors and outdoor living, is looking for a short-form video content creator to become the face and force behind our online presence.

You’ll own the full content creation process—strategy, production, editing, and publishing—across TikTok, Instagram Reels, and YouTube Shorts. This role is perfect for someone who understands Gen Z storytelling, is emotionally intelligent, visually sharp, and knows how to build scroll-stopping content that aligns with current trends and viral mechanics.

Key Responsibilities:

• Create engaging, aesthetic, and trend-driven short-form videos focused on storytelling, retention, and engagement.

• Use strong knowledge of video structure—hooks, pacing, emotion arcs, and payoff—to craft content that performs.

• Develop and execute a content calendar balancing seasonal trends, project reveals, BTS, educational, and lifestyle content.

• Shoot, edit, and publish content using tools like CapCut, InShot, Premiere Pro, or After Effects.

• Take ownership of ideation, scripting, filming (mobile or DSLR), editing, optimization, and uploading.

• Collaborate with in-house designers and creatives to showcase projects through an emotional and visual lens.

• Stay current with TikTok and Reels trends, audio, formats, transitions, and strategically apply them to the interior/luxury design niche.

• Monitor content analytics and iterate based on engagement metrics.

• Manage daily social interactions (comments, DMs, reposts) to grow and connect with the community.

Key Skills & Traits:

• Deeply native to TikTok, Instagram Reels, and YouTube Shorts

• Excellent at crafting compelling hooks, storylines, and edits

• Skilled in mobile and desktop editing software

• Emotionally intuitive—able to spark curiosity, laughter, surprise, or connection

• Confident behind and/or in front of the camera (optional but preferred)

• Self-starter with leadership qualities and consistency

• Capable of balancing high output with high quality

Experience & Qualifications:

• 2–3 years of experience creating short-form content with proven performance results

• Portfolio showcasing strong editing, storytelling, and engagement on TikTok/Reels/Shorts

• Experience managing social accounts from content creation to community engagement

• Bonus: experience in interior design, architecture, fashion, home, or lifestyle niches

• No degree required—talent, instinct, and execution matter most

• Familiar with social algorithms, scheduling platforms, and analytics tools