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ITP Media Group is launching Complex MENA, a regional extension of the globally renowned Complex brand. The Head of Content will be responsible for spearheading the editorial and content strategy in the MENA region, ensuring alignment with Complex’s global vision while adapting content to the local youth culture.
Key Responsibilities:
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Content Strategy & Development:
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Develop and execute a comprehensive content strategy for Complex MENA, curating articles, videos, podcasts, and social media posts.
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Collaborate with influencers and creators to produce authentic, engaging content.
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Team Leadership & Management:
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Build and lead a diverse content team, providing mentorship and professional development.
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Foster a collaborative work environment to encourage creativity and excellence.
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Brand Alignment & Collaboration:
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Ensure content aligns with Complex’s brand identity and collaborate with global teams.
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Adapt global content for regional relevance, ensuring cultural sensitivity.
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Audience Engagement & Growth:
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Analyze audience metrics and implement strategies for content optimization.
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Grow Complex MENA’s audience across platforms.
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Commercial & Partnership Opportunities:
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Identify and develop branded content opportunities in collaboration with sales and marketing.
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Represent Complex MENA in client meetings and pitches as the editorial lead.
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Required Criteria:
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Education:
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Bachelor’s degree in Journalism, Communications, Media Studies, or related field.
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Experience:
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7+ years in digital media, with 3+ years in leadership.
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Extensive experience in editorial, video, and social content.
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Deep understanding of MENA youth culture.
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Skills & Abilities:
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Proven ability to manage a multifunctional team and production workflows.
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Strong network of content creators, journalists, and contributors in the region.
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Proficiency in content management systems and analytics tools.
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Comfortable working across editorial and commercial content, including brand partnerships.
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Preferences:
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Bilingual in English/Arabic (spoken and written).
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Experience in front of the camera for social content.
