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Account Manager – Social Media
MullenLowe MENA Dubai , UAE

MullenLowe MENA is looking for an experienced, driven, and detail-oriented Account Manager – Social Media to lead our multi-brand automotive client portfolio. This role is perfect for someone who excels in juggling multiple brands, managing content-driven campaigns, nurturing client relationships, and leading cross-functional teams. The ideal candidate should possess both strategic acumen and hands-on social media expertise, with the ability to mentor junior team members and ensure best-in-class execution.

Key Responsibilities:

  1. Client Ownership & Account Management

    • Serve as the main point of contact for clients, ensuring high-quality service across multiple automotive brands.

    • Build and maintain strong client relationships through proactive communication, strategic advice, and timely responses.

    • Collaborate with the Account Director to translate business objectives into impactful social-led solutions.

    • Participate in weekly/bi-weekly WIPs with clients, ensuring action plans are captured, tracked, and delivered on time.

    • Manage scopes of work, budgets, and invoicing cycles in collaboration with the finance team.

  2. Social Media & Content Oversight

    • Oversee the development and delivery of monthly social media calendars for 4-5 automobile brands, ensuring content aligns with brand tone, seasonal relevance, and platform best practices.

    • Guide and review content briefs to ensure they are inspiring, strategic, and aligned with creative goals.

    • Supervise the content development process, ensuring creative quality and brand integrity before sharing with clients.

    • Coordinate client approvals and work with production teams to execute content shoots at various locations.

    • Attend key photo/video shoots and activations to ensure alignment with creative vision and client expectations.

  3. Campaign Development & Execution

    • Lead end-to-end execution of social-first integrated campaigns, from briefing to delivery, including creative concepting, media coordination, and production execution.

    • Collaborate with teams in Creative, PR, Media, Activation, Production, Web & Analytics to ensure smooth and timely campaign rollouts.

    • Draft and present campaign proposals, timelines, and budgets, effectively managing client expectations and incorporating feedback.

    • Oversee production deliverables, ensuring cost, quality, and timelines are adhered to.

  4. Team & Workflow Supervision

    • Mentor and supervise a Senior Account Executive/Account Executive, offering guidance on task prioritization and professional growth.

    • Review client deliverables prepared by junior team members, ensuring strategic alignment and quality control.

    • Work with the traffic manager to allocate creative resources and ensure deadlines are met.

    • Serve as a quality gatekeeper, ensuring client-ready work is always polished and on-brand.

  5. Community Management & Reporting Oversight

    • Coordinate with the Community Management Team to ensure timely content publishing, engagement, and alignment with client response protocols.

    • Oversee DMs, queries, and comment management, escalating non-standard questions to clients as needed.

    • Lead the preparation of monthly performance reports, collaborating with community and strategy teams.

    • Present key insights and content performance learnings to clients, identifying areas for improvement.

Key Skills & Qualifications:

  • 4–6 years of account management experience within an advertising, digital, or social media agency (preferably with automotive or multi-brand experience).

  • Strong knowledge of social media marketing, with hands-on experience managing large-scale content calendars and digital campaigns.

  • Experience in leading and mentoring junior team members, ensuring output quality and team development.

  • Proven ability to manage multiple brands, fast-paced timelines, and high-pressure environments.

  • Excellent client communication, presentation, and relationship-building skills.

  • A strong eye for creative detail and understanding of platform-specific content (Instagram, TikTok, YouTube, etc.).

  • Proactive, solutions-oriented mindset with the ability to work independently and collaboratively.

  • Comfortable working with cross-functional teams, including creative, strategy, production, and analytics teams.

  • Experience attending and overseeing on-ground shoots, activations, and events, with flexibility during evenings and weekends.


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