BG Group UAE, a leading construction firm, is seeking a Social Media Marketing Specialist to enhance its digital presence and showcase its diverse construction projects. This full-time, on-site role in Dubai is ideal for a creative, tech-savvy marketing professional with a strong grasp of content creation, social media management, and digital engagement within the construction or real estate industries.

As a Social Media Marketing Specialist, you will be responsible for developing and executing effective social media strategies to elevate brand visibility, build online communities, and drive engagement across platforms such as Instagram and LinkedIn.

Key Responsibilities:

• Develop and execute a comprehensive social media strategy focused on showcasing BG Group’s construction projects, achievements, and values.

• Create and curate visually engaging content including photos, videos, and graphics; must be proficient in conducting photoshoots and video editing.

• Manage and grow the company’s social media presence on platforms like Instagram, LinkedIn, and others.

• Actively monitor and respond to comments, messages, and mentions to foster a strong digital community.

• Analyze performance metrics, generate reports, and provide actionable insights to improve campaign outcomes.

• Plan, implement, and oversee paid social media campaigns, managing budgets and optimizing results.

Candidate Profile:

• Bachelor’s degree in Marketing or a related field.

• Proven work experience in social media marketing.

• Demonstrated expertise in photoshoots and video editing tools/software.

• In-depth understanding of various social media platforms and trends.

• Excellent written communication and visual storytelling skills.

• Creative, detail-oriented, and passionate about brand building through digital channels.

• Must possess a valid UAE driver’s license and have personal transportation.

What We Offer:

• An opportunity to join a respected and growing company in the construction sector.

• A dynamic work environment that encourages creativity and professional growth.

• The ability to make a direct impact on the company’s public image and online reach.

Location: Dubai, United Arab Emirates
Workplace Type: On-site
Job Type: Full-time