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Capital Chain is an innovative, high-growth fintech company operating in the crypto and finance space. With a focus on performance-driven marketing, Capital Chain is looking to expand its digital footprint and scale its paid and organic strategies.
Job Summary:
We are seeking a Social Media Marketing Manager with a strong track record in paid advertising, SEO, and content coordination. You will lead our digital campaigns across Meta, Google, YouTube, TikTok, and Telegram while managing a team of creatives and content strategists. This is a high-impact role for someone passionate about crypto and finance, analytics, and digital trends.
Key Responsibilities:
Paid Advertising Campaigns
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Launch and optimize ROI-driven campaigns on Meta, Google, YouTube, TikTok, and Telegram.
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Monitor key performance metrics (CPC, ROAS, CTR, CPA).
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Write or supervise the development of ad copy and creative content.
SEO & Algorithm Management
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Execute SEO strategies to boost search visibility.
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Adapt to Google algorithm updates.
Content & Team Coordination
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Manage social media content calendars and ensure timely delivery.
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Align content and design teams for cohesive campaign execution.
Organic Marketing & Trend Engagement
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Innovate with platform-specific organic strategies.
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Leverage new trends on Instagram, TikTok, and Telegram.
Email Marketing
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Build segmented campaigns with personalized messaging.
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Align email campaigns with overall marketing strategy.
Analytics & Optimization
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Use tools like Google Analytics and Meta Business Suite to analyze and refine campaigns.
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Optimize creative, audience targeting, and budgets.
Forex & Crypto-Specific Marketing
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Develop finance-relevant messaging tied to market trends.
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Engage audiences with up-to-date trading and market insights.
Strategic Collaboration
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Work directly with leadership to shape holistic marketing strategies.
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Integrate paid and organic channels for unified performance.
Qualifications:
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4+ years of digital/social media marketing experience.
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Expertise in multi-platform paid advertising.
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Solid grasp of SEO, Google algorithms, and email marketing tools.
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Experience in Forex/Crypto marketing preferred.
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Strong leadership, project management, and creative coordination skills.
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Basic video recording/editing knowledge.
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Resident of the UAE for 1+ year.
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Degree in Marketing, Business Administration, or related fields.
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Team player with fintech or crypto project experience.
Perks & Benefits:
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Competitive base salary + company revenue share
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Cryptocurrency token share
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Work in a visionary team with real growth opportunities
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On-site creative collaboration in Business Bay, Dubai
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Direct impact on company growth and marketing strategy
Note: Only on-site applicants are considered. Interviews will be held at the company’s Business Bay office. Team and project details will be disclosed during the interview.
