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Social Media Content Creator (Remote, Part-time)
Twine Dubai , UAE

Twine is hiring a Social Media Content Creator for a remote, part-time role to support a fitness and weight loss brand led by Carola Lenzenweger. The position involves crafting engaging short-form video content—especially Instagram Reels and TikToks—and writing compelling hooks to boost engagement, build a strong community, and prepare for the launch of digital products such as a free guide, course, and coaching program. Ideal for creators with a background in fitness, personal development, or lifestyle content.

Key Responsibilities:

  • Create high-quality Reels and TikTok videos tailored to the fitness and wellness audience.

  • Write strong, attention-grabbing hooks and captions to increase views and engagement.

  • Analyze platform trends and algorithm updates to optimize reach.

  • Edit videos using mobile or desktop tools for maximum impact.

  • Contribute to community-building and pre-launch content strategy for digital products.

  • Collaborate remotely and bring creative input to grow the brand’s online presence.

Requirements:

  • Proven experience creating viral content for Instagram and TikTok.

  • Strong writing skills for video scripts, hooks, and captions.

  • Familiarity with fitness, health, or personal development niches.

  • Skilled in video editing and visual content creation.

  • Proactive communicator with the ability to work independently.

  • Experience supporting social media growth for personal brands or coaches is preferred.

  • German language proficiency is a plus.

About the Company:
Twine is a global freelance marketplace connecting top-tier creative and tech professionals with companies seeking specialized talent. The platform empowers freelancers and businesses alike in the evolving AI-driven, remote-first landscape.

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