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Senior Manager Destination Development Strategy
Dubai Department of Economy and Tourism Dubai , UAE

The Senior Manager, Destination Development Strategy is responsible for shaping and managing Dubai’s destination product-side strategy, aligning it with market trends and tourism goals. The role involves overseeing destination development projects, managing internal and external stakeholders, and developing business cases for Public-Private Partnerships (PPP). The senior manager will also ensure projects’ strategic alignment, monitor performance metrics, and directly manage high-impact projects to drive Dubai’s long-term tourism development.

Responsibilities:

  • Develop and manage Dubai’s destination product-side strategy, ensuring alignment with market trends and tourism goals

  • Conduct product gap and opportunity analyses to refresh and update the strategy

  • Frame and scope destination development projects, identifying challenges, opportunities, and solutions

  • Supervise external consultants and advisors to align projects with Dubai’s tourism vision

  • Develop business cases for PPPs and onboard key stakeholders for smooth project execution

  • Prioritize destination development projects based on ROI and tourism objectives

  • Monitor and report on strategic portfolio impact, optimizing performance based on KPIs

  • Manage select high-impact projects to ensure successful implementation and long-term impact on tourism

Qualifications:

  • Bachelor’s degree in Business Administration, Tourism Management, Marketing, or related field (Master’s or MBA is a plus)

  • Professional certifications such as PMP, CDME are advantageous

  • Minimum 7 years of experience in destination development, strategic planning, or project management

  • Proven track record in managing strategic projects and collaborating with external consultants

  • Expertise in PPP development, stakeholder management, and cross-functional coordination

  • Experience in strategic performance management, including KPI optimization

Offer:

  • Opportunity to influence Dubai’s long-term tourism strategy and development

  • Competitive compensation and benefits package

  • Role directly impacting Dubai’s global tourism positioning


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