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Senior Executive Performance Marketing
Chalhoub Group Dubai , UAE

Job Type: Full-Time
Location: Dubai, UAE
Department: E-commerce
Industry: Retail & Luxury
Function: Marketing, Advertising & Digital Performance
Nationality: Open to All
Salary: Not Disclosed

Role Overview

Chalhoub Group is seeking a results-oriented Senior Performance Marketing Executive to lead the execution and optimization of paid media campaigns across GCC markets, particularly the UAE and KSA. This role focuses on scaling e-commerce growth through data-driven strategies, campaign experimentation, and performance optimization across digital advertising platforms.

You will work closely with the Digital Marketing and E-commerce teams to drive revenue, improve conversion metrics, and enhance customer acquisition through highly targeted, insight-led marketing initiatives.


Key Responsibilities

Campaign Strategy & Execution

  • Plan, launch, and optimize paid media campaigns across search, social, and emerging platforms.

  • Manage full-funnel performance marketing activities including acquisition, retargeting, and retention.

  • Continuously refine bids, budgets, audiences, and creatives to achieve ROAS, CPA, and conversion targets.

  • Adapt global campaigns to resonate with Arabic-speaking audiences while maintaining brand identity.

Analytics, Tracking & Optimization

  • Implement robust tagging, attribution, and reporting frameworks to measure campaign effectiveness.

  • Use analytics platforms to identify funnel inefficiencies and growth opportunities.

  • Conduct A/B testing across creatives, audiences, and landing pages to maximize engagement and sales.

  • Translate campaign data into actionable insights and scalable strategies.

E-commerce Collaboration

  • Partner with E-commerce teams to align marketing efforts with revenue, AOV, and conversion objectives.

  • Support culturally relevant campaigns around key regional moments such as Ramadan, Eid, and National Days.

  • Monitor creative and messaging performance across languages and markets.

Budget & Agency Management

  • Manage media budgets responsibly, ensuring efficient allocation based on performance trends.

  • Coordinate with external agencies to ensure accurate execution, tracking implementation, and data quality.

  • Provide data-backed recommendations to address underperformance and unlock new opportunities.

Reporting & Continuous Improvement

  • Produce weekly and monthly performance reports highlighting insights, trends, and optimization plans.

  • Conduct deep-dive analyses to refine customer journeys and enhance campaign effectiveness.

  • Stay updated on digital marketing innovations, tools, and best practices to drive continuous improvement.


Requirements

  • 4–6 years of hands-on experience in performance marketing or digital acquisition roles.

  • Strong expertise in paid search and social advertising platforms, especially Google Ads and Meta Ads.

  • Proven experience managing campaigns within an e-commerce or retail environment.

  • Advanced analytical skills with experience using GA4 or similar reporting tools.

  • Demonstrated ability to manage budgets and optimize campaigns for measurable ROI.

  • Highly detail-oriented with a structured approach to campaign execution and reporting.

  • Experience in beauty, fashion, or luxury sectors is advantageous.

  • Arabic language proficiency is required.


What the Company Offers

  • Career development opportunities, learning programs, and internal mobility across brands and functions.

  • Exposure to a dynamic, innovation-driven luxury retail environment.

  • Competitive benefits package including healthcare, education contributions, flexible work options, and employee discounts.

  • Inclusive, collaborative culture focused on creativity, diversity, and future-ready growth.

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