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Regional Performance Marketing Manager
Crimson Education Dubai , UAE

Crimson Education, a leading Edutech company, is seeking a Regional Performance Marketing Manager to manage paid digital marketing strategies across multiple countries in the EMEA region. This role involves leading a team of performance marketers, optimizing digital ad campaigns, and collaborating with regional and global teams to achieve revenue targets and enhance engagement.

Key Responsibilities:

  • Manage a team of 4-6 performance marketers.

  • Implement paid digital advertising strategies to attract qualified prospects via platforms like Facebook and Google.

  • Collaborate with regional digital marketing managers, country managers, and local area marketing teams to drive results.

  • Build, test, and optimize paid ad campaigns to improve performance.

  • Analyse and report on campaigns, A/B tests, leads, revenue, and ROI.

KPIs:

  • Consistently achieve digital marketing revenue targets across all markets.

  • Ensure strong ROI across digital marketing channels.

  • Team consistently meets its KPIs.

  • High engagement of stakeholders.

  • Consistent tracking, reporting, knowledge sharing, and rapid iteration.

Skills and Experience:

  • 3+ years of experience in a performance marketing role or similar.

  • 2+ years experience in remote people management in the EMEA/CIS region.

  • Hands-on experience with Facebook Ads and Google Ads.

  • Familiarity with Google Analytics, Marketo, and Salesforce is a plus.

  • Strong attention to detail and excellent communication skills.

  • Experience managing multiple projects in a fast-paced environment.

  • Analytical and problem-solving skills.

Why Work for Crimson?

  • Flexible working environment and option for remote work.

  • Limitless development opportunities with internal promotions and role changes.

  • $1,000 training budget per year.

  • Access to a psychologist on staff and regular workshops to level up.

  • A culture of Radical Candour and open feedback.

If you’re passionate about education and want to work in a fast-paced, collaborative environment, Crimson Education would love to hear from you!


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