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Salt, a fast-growing wellness brand known for its bold and creative approach, is looking for a Marketing Manager to lead and execute omnichannel campaigns across multiple markets. This role combines creativity with strategic insight to drive brand awareness and business growth, focusing on influencer activations, partnerships, events, and product launches.
Key Responsibilities:
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Brand Marketing Strategy: Lead the strategy across various channels and markets, ensuring campaigns are fresh, exciting, and culturally relevant.
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Partnerships: Build relationships with aligned brands and partners to enhance brand presence and collaborations.
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Campaign Execution: Scope and launch marketing campaigns, ensuring timely delivery and high-quality execution.
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Omni-channel Strategy: Drive strategies across retail, e-commerce, affiliate marketing, and content channels.
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Event Planning: Coordinate brand activations, events, and product launches to generate buzz and engage the community.
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Performance Reporting: Measure and report on campaign performance and ROI.
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Cross-functional Collaboration: Work closely with design, content, and digital teams to bring campaigns to life.
Qualifications and Skills:
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Experience: 5+ years in marketing roles, particularly within wellness, fitness, supplements, or lifestyle brands, with e-commerce experience.
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Skills: Strong creative instincts combined with a results-driven mindset. Knowledge of influencer, affiliate, and community-led marketing. Excellent project coordination and campaign execution skills.
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Attributes: High energy, culturally aware, and passionate about modern trends and marketing. Comfortable in fast-paced, scale-up environments with global ambitions.
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Collaboration: Ability to work with cross-functional teams (design, copy, content, and digital).
Working Conditions:
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Full-time position in Dubai, with a flexible, remote-friendly work culture and future office plans.
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Ownership of creative campaigns and brand positioning.
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Bonus potential based on performance and targets.
