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Digital Marketing Associate
Chalhoub Group Dubai , UAE

Join Chalhoub Group as a Digital Marketing Associate and play a key role in driving online growth across leading fashion and lifestyle brands. This role focuses on performance marketing, social media management, and data-driven optimization to maximize digital revenue and customer engagement.


Role Overview

As a Digital Marketing Associate, you will manage and optimize digital campaigns across multiple channels, including social media and paid advertising platforms. You will work closely with brand partners such as Lacoste, Guess, Tumi, and Axel Arigato to enhance brand visibility, drive conversions, and improve customer lifetime value.


Key Responsibilities

1. Social Media & Campaign Management

  • Manage and grow social media channels across multiple brands
  • Plan and execute co-marketing campaigns with brand partners
  • Maintain and update a structured marketing calendar

2. Performance Marketing

  • Plan, execute, and optimize campaigns on Google Ads and Meta Ads
  • Drive customer acquisition, increase average order value, and improve retention rates
  • Continuously optimize campaigns for higher ROI and ROAS

3. Analytics & Reporting

  • Monitor campaign performance across channels and devices
  • Define KPIs and build reporting dashboards
  • Use data insights to guide marketing strategies and decisions

4. Budget Management

  • Manage and allocate marketing budgets efficiently across campaigns
  • Optimize daily ad spend to maximize performance
  • Focus on improving customer lifetime value (LTV)

5. Testing & Optimization

  • Conduct A/B testing on ads, creatives, and landing pages
  • Improve conversion rates through continuous optimization
  • Enhance ad creatives including copy and visuals

6. Strategy & Insights

  • Analyze customer journeys and identify growth opportunities
  • Recommend and implement performance-driven strategies
  • Stay updated on digital marketing trends and best practices

7. Stakeholder Management

  • Collaborate with agencies, brand partners, and internal teams
  • Maintain clear communication and strong working relationships

Requirements

  • 2+ years of experience in digital or performance marketing (agency experience preferred)
  • Proficiency in Google Ads, Meta Ads, and Google Analytics
  • Basic knowledge of SEO, SEM, and HTML
  • Strong analytical and problem-solving skills
  • Excellent organizational and communication abilities
  • Arabic language skills are a plus

What We Offer

  • Opportunity to work with globally recognized fashion and lifestyle brands
  • Exposure to advanced performance marketing and e-commerce strategies
  • Career growth and internal mobility opportunities
  • Competitive benefits including healthcare, flexible work options, and employee discounts
  • Inclusive, innovative, and collaborative work culture

About the Company

Chalhoub Group is a leading luxury retail partner in the Middle East, delivering premium experiences across fashion, beauty, and lifestyle sectors. With a strong focus on innovation, digital transformation, and sustainability, the Group continues to redefine the future of luxury retail.

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