Lalamove is hiring a Content Marketing Executive to join its UAE marketing team in Dubai. This full-time, on-site role is ideal for someone with a passion for crafting engaging content, running marketing campaigns, and contributing to brand awareness and growth. The selected candidate will work closely with the Marketing Manager and cross-functional teams to drive user engagement, customer retention, and driver acquisition in the Arabic market.

Key Responsibilities:

• Plan and execute campaigns for both users and drivers in the UAE.

• Develop retention and loyalty programs, along with driver recruitment initiatives.

• Manage end-to-end campaign workflow including creatives, testing, operations, and performance reporting.

• Utilize multiple marketing channels such as email, push notifications, in-app popups, and re-marketing tools.

• Implement and manage segmentation strategies for campaign testing and audience targeting.

• Track performance metrics and analyze competitor activities.

• Collaborate with internal teams to ensure campaign alignment and impact.

• Support the Marketing Manager in the execution of marketing strategies and team coordination.

Candidate Requirements:

• Bachelor’s degree in Marketing, Business, or a related field.

• Minimum of 3 years’ experience in digital and offline marketing roles.

• Proficiency in both spoken and written Arabic and English.

• In-depth understanding of the Arabic market, its consumer behavior, and trends.

• Hands-on experience with digital content tools (e.g., HubSpot), website and content management systems, and analytics platforms such as Google Analytics.

• Demonstrated success in running and analyzing effective marketing campaigns.

About the Company:
Founded to revolutionize logistics, Lalamove is a leading on-demand delivery platform connecting users with drivers for fast and efficient delivery services. Operating across several global markets, Lalamove focuses on leveraging technology to optimize the logistics experience. The Dubai team is growing rapidly, and this role offers the opportunity to be part of an innovative and agile company culture focused on impact and customer satisfaction.

Privacy Notice:
Lalamove is committed to protecting your personal data and ensuring transparency during the recruitment process. Please refer to their Candidate Privacy Notice for more information.