InZone, a dynamic and fast-growing organization based in Dubai, is seeking a talented and experienced Content Lead to join our team. This is an exciting opportunity for a creative content strategist with strong leadership skills to drive brand messaging, lead a team of writers, and shape our voice across digital channels.

As the Content Lead, you will play a critical role in crafting compelling copy, overseeing the company’s content output, and aligning communication strategies with business goals. Your work will directly influence how our audience perceives us and engage with our brand online.

Key Responsibilities:

• Create engaging ad copies, editorials, blog posts, and marketing content aligned with brand objectives and tone

• Manage the company blog, ensuring high-quality, SEO-optimized, and informative content

• Develop content strategies for digital campaigns and social media platforms

• Conduct thorough research to produce authoritative and relevant articles

• Lead and mentor a team of content writers, maintaining consistent quality and voice

• Assign writing tasks, manage deadlines, and review content for clarity and alignment

• Provide constructive feedback and training to enhance team performance

• Work closely with designers, marketers, and cross-functional teams for unified brand messaging

• Analyze content performance using analytics tools, and optimize based on insights

• Stay up-to-date on industry trends, competitor content strategies, and best practices in content marketing

• Apply SEO strategies to improve organic visibility and audience reach

Requirements:

• Minimum of 3 years of professional experience in content writing, editing, and strategy

• Demonstrated success in managing a team of content writers

• Exceptional command of English with strong storytelling, editing, and proofreading abilities

• Solid understanding of SEO principles, digital marketing trends, and user engagement tactics

• Excellent project management and multitasking skills with the ability to meet tight deadlines

• Proficiency in using CMS platforms (e.g., WordPress) and content analytics tools

What We Offer:

• A collaborative, creative, and fast-paced work environment

• Opportunities for leadership development and career advancement

• Competitive salary and performance-based incentives

• The chance to shape and grow the content strategy for a leading brand

If you’re passionate about content, thrive in a leadership role, and are ready to make a significant impact, InZone welcomes your application.