A well-established supplier to the GCC hospitality sector is seeking a dynamic HORECA Sales Executive to join its growing team in Dubai. The company is recognized for delivering premium-quality uniforms, crockery, cutlery, glassware, and small kitchen equipment to hotels, restaurants, and catering businesses across the region.

This role is ideal for a driven sales professional who thrives in a relationship-focused environment and is passionate about delivering tailored solutions to hospitality clients.

Key Responsibilities:

• Identify, approach, and develop new HORECA clients within the assigned territory.

• Promote and sell the full range of non-food hospitality products and services.

• Build strong, long-term relationships with hotels, restaurants, and catering businesses.

• Negotiate contracts and close agreements to achieve revenue and profitability targets.

• Collaborate with marketing and product teams to align sales initiatives with offerings.

• Meet and exceed sales targets within established timelines.

• Apply a consultative selling approach to overcome objections without relying on heavy discounting.

Requirements:

• Proven experience in HORECA sales or a similar B2B role.

• Strong understanding of the GCC hospitality market and its key players.

• Excellent communication, negotiation, and interpersonal skills.

• Ability to manage time effectively and organize sales activities independently.

• Self-motivated, results-oriented mindset with a strong customer focus.

• Bachelor’s degree in Business Administration, Marketing, or a related discipline.

• Candidates must currently be based in the UAE.

Salary & Benefits:

• AED 8,000 – 10,000 per month (inclusive of fixed allowances)

• Commission structure

• Health insurance

• Annual air ticket

• Car allowance and business expenses

• 5-day working week (09:00 AM – 06:00 PM) with limited remote flexibility

Employment Type: Full-Time
Function: Sales – Wholesale / Corporate
Industry: Travel, Hotel & Tourism

About the Company
This recruitment is managed by Kershaw Leonard, an international recruitment and consulting group founded in 1999. The firm partners closely with clients to deliver tailored talent solutions and long-term workforce development strategies across global markets.