Location: Dubai, UAE
Employment Type: Full Time
Industry: Management Consulting
Function: Strategy, Thought Leadership & Communications

About the Role

The Head of Narrative & Storytelling is the firm’s senior narrative, thought leadership, and editorial leader for the Middle East. This role owns the region’s narrative end-to-end—shaping what the firm says, how it says it, and why it matters across thought leadership, social media, alumni engagement, recruitment, and internal communications.

You will define the firm’s master story in the region, govern the editorial and thought leadership pipeline, and ensure all content reflects strategic priorities, intellectual rigor, and a coherent regional voice. Working closely with Partners, leadership, and client teams, you will identify the ideas that matter—and turn them into stories that influence decisions.

Core Responsibilities

Narrative Strategy & Positioning

• Define and continuously evolve the firm’s master narrative: who we are, what we do, why it matters, and how we are differentiated in the Middle East

• Translate complex market offerings and intellectual capital into clear, compelling narratives for clients, talent, alumni, and the wider market

• Ensure narrative coherence and discipline across all internal and external touchpoints

Thought Leadership & Editorial Leadership

• Own and shape the Middle East thought leadership agenda in alignment with leadership priorities, practice focus, and market dynamics

• Lead the development, prioritization, and governance of the regional thought leadership pipeline

• Refine raw ideas into high-impact, publishable narratives and recommend optimal formats (reports, op-eds, articles, speeches, podcasts)

• Oversee editorial production across formats and channels, ensuring consistency, quality, and intellectual depth

• Manage external editors, writers, and copy editors

• Ensure compliance with global quality, risk, and review standards

• Define KPIs and measure narrative effectiveness and content impact

Channels, Platforms & Storytelling Formats

• Define channel-specific narrative strategies across:

  • Social media and digital platforms

  • Podcasts and audio storytelling

  • Events, conferences, and panel discussions

  • PR and media engagement

• Play an active role in podcast strategy, narrative design, guest framing, and episode storytelling from concept to publication

• Partner closely with the Digital & Creative Studio to bring the firm’s voice to life visually and digitally

Internal Communications & Leadership Engagement

• Support internal communications that explain firm strategy, priorities, and cultural narratives in a way that resonates with staff

• Partner with leadership and HR on internal announcements, change communications, and engagement initiatives

• Act as a trusted narrative advisor to senior leaders and Partners

Requirements

Experience & Background

• 10–15+ years of experience in editorial leadership, thought leadership publishing, journalism, or communications within an international professional services environment

• Proven experience shaping content strategy and managing complex, multi-stakeholder editorial pipelines

• Background in management consulting, professional services, or business journalism strongly preferred

• Demonstrated ability to work closely with senior leaders and influence without authority

Skills & Competencies

• Exceptional narrative thinking and editorial judgment

• Strong stakeholder management and facilitation skills

• Experience managing external editorial resources and distributed teams

• High attention to quality, consistency, and detail

• Deep understanding of regional (Middle East) political, economic, and business dynamics

• Ability to balance intellectual rigor with clarity and accessibility

About the Company (Recruitment Partner)

RecruitME is a specialist recruitment consultancy supporting leading multinational organizations in Dubai. With deep experience in business support and professional services recruitment, RecruitME carefully sources and screens high-calibre talent to help clients make faster, more confident hiring decisions.