Flora Food Group, a global leader in butters, spreads, creams, liquids, and cheeses, is seeking a Brand Manager for Food Service across the Middle East and North Africa (MENA). This role will drive marketing strategies, operator engagement, and brand growth both digitally and on-ground.

Responsibilities:

• Lead innovation and renovation plans across MENA markets.

• Develop and execute digital campaigns and physical activations.

• Organize operator-facing events such as roadshows, exhibitions, chef demos, and trainings.

• Collaborate with Sales, Chef teams, and distributors to optimize operator conversion and retention.

• Manage marketing operations including budgeting, performance tracking, and reporting.

• Contribute to CRM strategy and digital ecosystem development to enhance operator engagement.

• Monitor market trends and customer insights to inform brand strategy and activation plans.

Skills / Requirements:

• Degree in Marketing, Business, or related field.

• 4–6 years of experience in Food Service or trade marketing, ideally in a regional role.

• Proven ability to independently manage end-to-end marketing projects.

• Strong digital marketing skills, familiarity with CRM tools, and campaign execution experience.

• Excellent communication, project management, and analytical skills.

• Fluent in English; Arabic is a plus.

Company Details:
Flora Food Group operates in over 100 countries with iconic brands including Flora, Becel+ProActiv, Blue Band, Country Crock, I Can’t Believe It’s Not Butter, Rama, and Violife. The company values innovation, collaboration, and excellence, promoting diversity and inclusion in the workplace.