International Free Zone Authority (IFZA), based in Dubai, is one of the most dynamic and globally oriented free zone communities in the UAE. Offering fast and efficient company formation services, IFZA collaborates with professional partners and government authorities to help businesses grow. Leveraging Dubai’s strategic location and cutting-edge infrastructure, IFZA is at the forefront of supporting digital and entrepreneurial growth in the region.

Job Overview:
IFZA is seeking a data-driven and creative SEO Executive to join its marketing team in Dubai. This full-time, on-site role involves managing SEO and SEM campaigns, optimizing e-commerce platforms (especially Shopify), and leveraging AI tools for content and campaign enhancement. You will play a critical role in driving organic visibility, improving conversion rates, and supporting the overall digital marketing strategy.

Key Responsibilities:

• Implement and refine SEO strategies to enhance website visibility and organic search rankings.

• Manage and optimize Shopify e-commerce product listings and user experience.

• Develop and execute high-impact SEM and email marketing campaigns.

• Leverage AI-powered tools (e.g., Jasper, Surfer SEO, ChatGPT, SEMrush AI) to improve SEO, content, and campaign performance.

• Define detailed customer personas and product positioning strategies aligned with IFZA’s brand goals.

• Collaborate with design, development, and content teams to enhance UX/UI and drive engagement.

• Monitor and optimize Google Merchant Center listings and product feeds.

• Stay updated with e-commerce and AI trends to maintain competitive digital strategies.

• Conduct data analysis to extract insights, optimize customer journeys, and maximize conversions.

• Coordinate with influencers and partners to increase brand reach.

• Ensure consistency and relevance in all digital content and visual branding across platforms.

Required Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.

• Proven experience in SEO, SEM, content marketing, and social media strategies.

• Full English proficiency (spoken and written).

• Familiarity with AI-based SEO and marketing tools.

• Experience in web analytics, UX/UI optimization, and e-commerce platforms (especially Shopify).

• Strong analytical thinking and problem-solving capabilities.

• Excellent communication and project management skills.

Preferred Tools & Platforms:

• Shopify, Google Analytics, SEMrush, Surfer SEO, Jasper, ChatGPT (for marketing workflows), Google Merchant Center, Adobe Creative Suite.

Employee Benefits:

• 24 days of annual leave

• Annual flight allowance

• Life insurance plan

• Comprehensive medical insurance (upgradeable at employee cost)

• Performance-based bonus scheme

• Access to Fazaa discounts (retail, dining, fitness, entertainment, etc.)

• Learning and development opportunities

Join IFZA:
This is your chance to be part of a future-focused, growth-driven organization that encourages innovation and supports career advancement. If you’re passionate about digital strategy and AI-driven performance, IFZA offers the perfect platform to make your mark.